SeyID Brand Guideline

Please follow our SeyID brand guidelines to display or market the brand in your websites or promotional materials.

Page Overview

SeyID Brand Guideline

The SeyID brand guideline represents the set of benefits and design principles of the Seychelles national digital identity. Using it with consistency will help reinforce our passion and commitment to give all Seychelles’ citizens and residents a national digital identity.

In order to help us protect our brand, this brand guideline is provided for you. This will allow you to use the brand in the most appropriate way by following these guides. Brand assets from this site has been approved. Therefore, any logos or images found elsewhere on the web are not approved for use.

When to use SeyID brand

  • Product Page
  • Digital Surface

SeyID Logo Usage

Logo placement

The SeyID logo will come first, followed by the respective brand partners logo(s), for collaborative brand partnerships.

  • Same proportions should be used for both logos. We recommend that you begin by matching the partner logo(s) height or width to the SeyID logo.
  • For visual balance, both logos should be scaled to the same optical size.
  • Clear space should be used between the logos

Example of the SeyID logo placement with collaborative partners

Minimum Size

Minimum sizes of the SeyID logo:

  • Digital: 30 pixels wide
  • Print: 10mm wide

Example of 30px/10mm wide, approximate

Usage on Backgrounds

  • As much as possible, the SeyID logo should stand out and can easily be seen on any background.
  • It should be used on only either white, black, light grey, light blue and dark blue solid backgrounds only.
  • For photograph backgrounds, the single colour logo in reverse white should be used

Example of SeyID logo with background

SeyID Logo Don’ts

Don't combine the SeyID name or logo, or any portion of any of them, with other logos, company name, mark or generic terms. Don't edit, modify, distort, rotate or re-colour the logo.

Example of Don’ts

SeyID logo download

You can use the following logos for your online and print materials:

SeyID Naming

SeyID Naming

You should never abbreviate the name ‘SeyID’. The ‘S’ and ‘ID’ are always capitalised.

‘SeyID’ is a single word. The name ‘SeyID’ should never be edited, modified, distorted, re-coloured or changed in any way unless approved by us.

The Approved SeyID name


Font: Orbitron, bold

Minimum font size: 26pt

Digital Color palette:

  • White(#FFFFFF)
  • Black (#000000)

Printing Color palette:

  • White (C 0% M 0% Y 0% K 0%)
  • Black (C 0% M 0% Y 0% K 100%)

Usage on backgrounds

  • The SeyID name in black should be used against light backgrounds.
  • The SeyID name in white should be used on darker backgrounds.
  • In the case that you are using a photograph as a background, the white SeyID name should be used.
  • The SeyID name should always stand out and be easily legible against any background.

Example of SeyID name usage with background

SeyID Button(s) Usage

SeyID button(s) usage

  • The 'Login with SeyID' wording will be used when users login using their SeyID on your application. All text should be inline on the button(s).

Example of SeyID button(s) usage

Contact Us

Please email us on or give us a call on 4286600 if you have any questions on the usage of the SeyID logos.

Contact Us